Trends Predictions Report, by Ben Hourahine, Futures Editor at Leo Burnett (London). The key dynamics in culture, communication, advertising and marketing: – Mass is back (Say hello to the Swell Society). At the turn of this year online downloads were included as part of the UK Christmas pop chart for the first time ever. This trend of online popularity being institutionalized shows that mass appeal will once again define marketing attitudes. The goal is the same; reach a mass audience, the difference is how to achieve it. Say hello to the Swell Society. – Community Commerce. Community connections will become more central to business practice. Retailers will seek to bring the community further inside the store, with more coffee shops, banking services and pharmacies within supermarkets. On the other side, community connections are being used to create new businesses for established brands. – Screen Saturation. Moving forward we will see the explosion of screen-based media, with screens on the side of buses, in petrol stations, supermarkets, the home and the pocket. While the medium may remain the same, the reach, context, audience and role of the media will be tweaked. There will be more broadcast screens than ever in 2010 and things are only going to get bigger: According to Sharp, the electronics manufacturer, the average television screen size will be 60″ by 2015. – Gender Reversal. More women in work and the increasing role played by men within the family will see …
NEW Eco-Friendly Laundromats! Triple & double load washing machines. Express wash in 25 mins – Wash & dry in 50 mins. Doonas & quilts – ALL SIZES. Change machine on site. Automatic detergent injection. Washing from – Drying from TWO GREAT LOCATIONS! Hallett Cove and Edwardstown, Adelaide Commercial created by Atads www.atads.com.au
Eco friendly advertising inovative,mobile. Attracts attention wherever you go. Ad bike trailers riders can be dress in promotional clothing and deliver flyers,answer questions about products or service you offer. Our bikes carry a large doubled-sided trailer, which is designed to hold a banner 2ft large by 4ft high. The bikes are visually powerful both in motion and when parked in a strategic position and it is at these scheduled stops when our promotional rider can handout marketing collateral to members of the public
Nestle goes for eco-friendly outdoor advertising in Lahore. Eco friendly advertising is the right way to advertise. It gives max exposure and recall value to your brand, while being budget and environment friendly. Axiom is a green company specializing in environment friendly advertising. We have many other projects and ideas for companies interested in green advertising.
The event “Spot Goes Green: Best Practices for a Better Future” attracted 130 enthusiastic, high-profile attendees who came to network and learn about greening productions from some of the leading voices in the industry. Highlights from the exciting event are now available online in a 10 minute film wrap-up. Please help increase awareness about green tips and goals by sharing the presentation with friends and colleagues. Visit the following resources and our website (bit.ly for more …
For Ricoh — www.ricoh-eco.com — the decision to follow an eco-friendly path was taken over 30 years ago. And it’s a path that has resulted in the company being listed, for the fourth year in a row, as one of the 100 most sustainable corporations in the world. To celebrate this achievement and further our focus on sustainability, Ricoh has pioneered New Yorks first billboard to be powered by 100% natural resources. By the wind and the sun, to be exact. While other billboards may deliver a …
